West Coast Analytics
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Assessment
Item Development
​Surveys


Effective assessment doesn’t happen by accident. Whether you’re building a testing program from the ground up, validating an existing item bank, or somewhere in between, West Coast Analytics brings the expertise to ensure your assessments are reliable, valid, and fit for purpose. We work across the full assessment lifecycle: from initial blueprint and test design through item development, field testing, psychometric analysis, scoring, and reporting.

We Meet You Where You Are
Every client comes to us at a different stage. Some have an established item bank that needs psychometric review. Some have a product vision and need us to build an assessment program from scratch. Most are somewhere in between. Whatever your starting point, we design our engagement around your needs, timeline, and budget.
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A Note on AI-Generated Items:
AI tools are increasingly being used to generate assessment items — and the results are genuinely mixed. We’ve seen excellent AI-generated items and deeply flawed ones, which mirrors our experience with human item developers. The difference is knowing how to evaluate them.
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West Coast Analytics
can help you establish quality control protocols for AI-generated content, review and validate existing AI-produced item banks, and integrate AI item development into a rigorous, defensible process. If you’re exploring AI for item development, we’re the right partner to make sure it’s done well.

Computer Adaptive Test Development ​
WCA provides advisory support to assist with the development of computer adaptive tests Including; 1) Skill development, 2) Test Item Development, 3) Item Field Testing and Item Calibration, 4) Scale Development 5) Differential Item Functioning Analysis, 6) Norm-Referenced Studies and other supporting research studies after the test Is administered and has the required data to conduct the Individual analyses. 

Item Writing 
WCA item writing services include advisory support for item development plans, review of existing item banks and supporting content management system, review of item alignment and other item life cycle supporting documentation and item development using research-based protocols. 

Surveys  
WCA develops and administers surveys for clients. Surveys are developed in collaboration with the client and administered through a survey instrument. Once the survey window is closed, data is collected, and analysis is conducted. Summary reporting provides quantitative and qualitative key findings and recommendations. 

Content Management System 
WCA advises clients on Content Management Systems (CMS) development and maintenance, including clients wishing to convert existing content to CMS.  
 

Contact Us to learn more
about how West Coast Analytics
​can customize a research strategy that directly
supports your program goals.
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  • Home
  • About
    • Who We Are
  • Services
    • Psychometrics
    • Assessment
    • IRB
  • Clients
  • Research
  • Contact